Corporate Real Estate Management

Integrating organisational, individual, and social values and needs

This book, authored by Jan Gerard Hoendervanger, Theo van der Voordt, and Jaap Wijnja, is the follow-up of a similar book in Dutch. That book has become a standard reference since the release of its first edition in 2012, both in higher education and in professional practice throughout The Netherlands. The book bridges the perspectives of Facility Management and Real Estate Management, drawing on scientific sources and compelling practical examples. It addresses all relevant processes, from strategy formulation, planning and development, decision-making, project and change management, operations and maintenance, to the development of the CREM organisation. In 2024, the Dutch book (3rd edition, 2022) was translated, updated and adapted to support and inspire students and professionals worldwide.

Summary

How can Corporate Real Estate managers and Facility managers translate an organisation’s strategy into a real estate strategy that optimally aligns demand and supply, and adds value in a sustainable and socially responsible way? How to create a positive user experience, taking into account the diversity and dynamics of individual users’ needs? How to balance different functional, experiential, architectonical and technical requirements, budget, time, and legal preconditions?

This book discusses Corporate Real Estate (CRE) and Corporate Real Estate Management (CREM) from the perspective of organisations, individual users, other stakeholders, and society. It presents theories, models and methods for analysing demand and supply and the best possible match. It discusses how to implement a CRE strategy by setting up project-based business cases, developing design briefs, and managing CRE interventions and CRE operations. Finally, it describes different options for the organisational design of CREM, sourcing strategies, required competencies, and future prospects.

As such, the book covers the whole life cycle of corporate real estate. It integrates knowledge from different disciplines, including corporate real estate and facility management, environmental psychology, ergonomics, business administration, and many more.

The book covers a wide range of topics, inter alia:

  • How an organisational strategy can be translated into an accommodation strategy that aligns with the corporate vision, mission, and objectives, delivers added value, and ensures a sustainable balance between dynamic demand and static supply.
  • How to achieve a positive user experience, taking into account the diverse and changing user needs.
  • How to assess the current and future demand for corporate real estate, facilities and services, the current and future supply, and how to cope with mismatches between demand and supply, and improve its mutual alignment. 
  • What is needed to properly monitor, maintain and optimise the performance of corporate real estate and facilities, regarding functional quality, experience value (including aesthetic aspects and hospitality), health and well-being, comfort, sustainability, technical condition, and financial performance.
  • How to develop business cases as input for decision-making processes, addressing the financial and non-financial costs, benefits and risks in relation to interests and values of different stakeholders.
  • What has to be included in a brief and how to get the right input. 
  • How to implement CRE strategies by managing CRE projects and the operation of buildings-in-use.
  • How to organise and professionalise CREM.
  • Future prospects of corporate real estate and facilities management.

Leading conceptual model

Readers’ reactions

A selection of responses to the book Corporate Real Estate Management

As a student, I was introduced to the field of CRE management through this book. Now that I am a CRE advisor, I see how closely the theory in the book aligns with practice and how directly applicable it is.

The book is enjoyable to read, and the examples effectively support the theory.

The book displays well that organisation- and people-oriented CREM requires integration with other disciplines such as HRM and ICT.

Where to order?

  • Print book

Printing-on-demand
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Meet the authors

Jan Gerard Hoendervanger

Jan Gerard Hoendervanger (1968) is an independent CRE & organisation consultant, engaged in developing tailor-made and future-oriented work environments and ways of working. He is also leading lecturer at the WorkPlace Academy. Previously, Jan Gerard worked at Hanze University Groningen, as a senior lecturer at the Institute for Management Studies, researcher at the Knowledge Center NoorderRuimte, and project leader of the Heathy Workplace innovation program. In his doctoral research On workers’ fit with activity-based work environments, he uncovered individual differences in the use and experience of ABW environments. Till 2006, Jan Gerard worked for different CRE consultancy firms. Before that, he studied business administration at the University of Twente.

Theo Van der Voordt

Theo van der Voordt (1950) is emeritus associate professor in corporate real estate and facilities management at the Faculty of Architecture, Delft University of Technology, Department of Management in the Built Environment, and former senior researcher at the Center for People and Buildings knowledge centre in Delft. His research topics include workplace studies, healthy work environments, opportunities and risks of adaptive reuse of vacant office buildings, added value of real estate, facilities and services, and successful corporate real estate strategies. He is (co)author of numerous articles and several books, including Costs and Benefits of Workplace Innovation (2003), Architecture in Use ( 2005, Portuguese version 2013), Transformation of Office Buildings (2007), The Added Value of Facilities Management (2012), Dear is Durable (2016), and FM and CREM as Value Drivers (2017).

Jaap Wijnja

Ir. J.G. (Jaap) Wijnja CFM (1964) is principal lecturer at Hanze University Groningen, Facility Management program of the Institute of Future Environments, and researcher at the Research Centre for Built Environment – NoorderRuimte. His work (and his curiosity) focus mainly on the interface between organisations and real estate, in an international context. Together with Jan Gerard Hoendervanger, he set up the minor Healthy Workplace for the courses Real Estate Management, Human Resource Management and Facility Management. From 1989 to 2001, he was consultant and interim manager in the field of building management and maintenance and facility management. He studied civil engineering and obtained a post-doctoral degree in design, planning and management techniques of building and the built environment at Delft University of Technology.

Related publications:

CREM maturity model

The model by Joroff et al., outlining five stages of corporate real estate management development, has been a valuable guide for over 25 years. This article explains the model and introduces a sixth stage: the “business and user strategist” — a real estate professional who creates work environments focused on both organizational goals and human needs.

Value adding management of buildings and facility services in four steps.

This article introduces a new Value Adding Management (VAM) model designed to help decision-makers identify suitable interventions in buildings, facilities, and services that add value to the organization. The model supports the management of implementation processes and measures the resulting output and outcomes.